Canadian Hockey League and River City Sports Launch Online Store
Toronto, ON – The Canadian Hockey League and River City Sports today announced the launch of a brand new online store. www.chlshop.ca will provide major junior hockey fans worldwide for the first time ever, the ability to access a wide variety of CHL merchandise all on one convenient site. Individual CHL team, league and national event merchandise will be available for purchase through www.chlshop.ca in a number of different clothing and souvenir options.
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“The CHL is very pleased to partner with River City Sports on this new and exciting opportunity” said CHL President David Branch. “With 60 teams spread across Canada and the northern United States, we felt a need to provide our fans a convenient outlet for them to collect a wide variety of CHL merchandise outside of their local market. Our teams have such rich histories and passionate fan bases that we are confident our new store will appeal to hockey fans worldwide and that this will be an outstanding opportunity to grow our brands” added Branch.
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River City Sports is one the leading online sports apparel portals in the world, with a proven track record of success and creativity. This Winnipeg based company has been serving sports fans for years and has been growing steadily since it was founded in 1991.
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River City Sports Co-owner, James Winkler stated the following: “We look forward to a prosperous partnership with the Canadian Hockey League and expect CHL fans everywhere to be thrilled with the excellent selection, and attractive, streamlined shopping experience they’ll find at chlshop.ca. I think this is a fantastic opportunity for the CHL to efficiently get its products into the hands of the fans who seek them, and for us at River City Sports to introduce ourselves to new fans, who may be unfamiliar with our fantastic service. ”
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About the Canadian Hockey League
The Canadian Hockey League is the world’s largest development hockey league with 60 teams in 9 Canadian provinces and five American states. The CHL is made up of the Ontario Hockey League, Quebec Major Junior Hockey League and Western Hockey League. Last season, more than nine million fans attended CHL games in the regular season, playoffs and the MasterCard Memorial Cup national championship. The CHL continues to be the leading provider of talent to the National Hockey League, with 20 players selected in the first round of the 2008 NHL Entry Draft. More than 500 CHL graduates attended Canadian Universities and Colleges on scholarships from CHL member teams last season.
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About River City Sports
River City Sports is one of the largest suppliers of hockey merchandise in North America and has built this success on the principles of fair pricing and superior customer service. Their selection is second to none, and their staff is composed of some of the most knowledgeable experts in the industry. The company currently has 4 retail locations: 3 in Winnipeg, Manitoba, and 1 in Regina, Saskatchewan. Each of these locations contains thousands of licensed products from leagues around the globe, including many difficult to find products.
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For more information:
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Canadian Hockey League
Paul Krotz
Manager, Media and Information Services
t: (416) 416-332-9711 x 320
f: (416) 332-1477
Email: [email protected]
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River City Sports
Dan Suga
Marketing Director
t: (204) 338-7455 x 5088
f: (204) 338-7735
Email: [email protected]